Uma Rudd Chia is Executive Creative Director and Cofounder of
KVUR, a boutique advertising agency specialising in beauty, fashion and innovation brands. She is a highly awarded creative having won multiple D&ADs and One Show awards, Cannes Lions, Spikes Asia, New York Fest and others and is a sought-after global keynote speaker specialising on the topics of technology, innovation, women
empowerment and creativity. She has spoken at over 14 countries to over 200,000 people in total in the past 5 years at events organised by Forrester Global, Facebook, Google, She Loves Data, Pause Fest and
South by Southwest. Uma is the founder of The Female Idea, a platform she uses to advocate, mentor and champion female creative leaders.

A mother of two inquisitive 12 and 14 year old kids and two feisty fur babies, Uma has sung in two acapella albums, created her own award-winning phonics programme – Reading PANTS™ and has authored three best selling books. Her recent Kindle Best Seller, 10 Things Brands Could Do To Survive a Crisis, was described by marketers and the Straits Times Singapore as “the toolkit for brands to take positive action to survive Covid-19”. Uma just signed a book deal with Penguin Random House to write her next book, the Quirks That Help Us Conquer. This year she is was also appointed the Co-dean of Spikes Academy – Asia’s most prestigious award show.